So you’re looking for an SEO agency in Greece?
Whether you’re an Athens-based architect or tour guide from Thessaloniki, we’ve got the SEO experience to secure your prominent place in SERP rankings and drive high-intent traffic to your website from Greece and beyond.
But experience is merely the first pillar of a human-first, Google-friendly SEO strategy. EEAT means ‘experience, expertise, authoritativeness and trustworthiness’, all of which is crucial when you want that mysterious algorithm to ping with pleasure.
It’s great being the go-to person in your niche. And claiming the reputation you deserve online has many similarities to the good business practices you might see in a neighborhood shop. For instance, potential customers need to know what you do (clearly and precisely), how (exactly) your products and services solve their problems and how easy it is to find and work with you.
As a reliable SEO agency in Greece, we don’t promise miracle overnight results. But we do have a great track record of helping great Greek companies get their digital ducks in a row to achieve excellent results – provided we work together to follow a precise plan.
How can I capitalize on EEAT for SEO in Greece?
EEAT is a tasty-sounding acronym. But how does it serve your business on a plate to your ideal customers? Take a look at a few ways you might hone your onsite content to cater for EEAT.
1. Experience
If you’ve been doing what you do for a long time (or have lots of concentrated, top-grade experience squeezed into a few highly focused years), you can reflect this on your ‘About’ page, and ‘how to’ blogs and articles. It’s reassuring when clients know this isn’t your first rodeo – so don’t forget to tell them all about your own journey. Trust is always important but especially so if you’re in the B2B space, where high-ticket purchases are more common and buying groups need lots of reassurance before they make spending decisions.
2. Expertise
Naturally, it’s not just how long you’ve been doing something, but rather the fact you can do it effectively that makes you an expert. And the good news is, you can convey expertise in several different ways on your website. For example, by crafting your value proposition carefully, you’ll reassure prospects they’re in the right place on your landing pages. You’ll turn browsers into buyers with case studies targeting the right key words and phrases, and timely blog content reminds readers you’re up to date on the pressing issues of the day (and aren’t scared to voice your opinion about them).
3. Authoritativeness
How do you satisfy Google’s authoritativeness criteria? This quality can be threaded through your site and even reflected in the tone of voice conveyed by your copy. And another great way to showcase your thought leadership is by regularly publishing blogs about your take on your industry and the issues your clients care about most. Plus, if you create medium/long-form content on evergreen and trending topics, it can be split up and repurposed for social media and infographics. That’s how to build out one asset into a mini campaign and get the maximum return on investment for the minimum outlay.
4. Trust
So where does trust come into the equation? One great way to communicate trust is by letting existing customers share how happy they’ve been to work with you. Instead of new prospects taking your word for it, they can read interesting testimonials, put themselves in past customers’ shoes and imagine how it’ll feel when you use your magic to help them achieve their own ambitions. Testimonials and voice of customer data is sometimes overlooked, but it’s more powerful than you may think.
So there you have it – a quick guide to improving your onsite SEO. And remember, your content topics can range from top of funnel awareness campaigns to bottom of funnel technical guides with lots of granular details. But don’t forget offsite SEO is important too, so we can help you build up link equity by placing outreach articles on high-ranking, high-traffic host websites as well as ensuring your own site reflects the highest SEO standards.
SEO agency clients
Over the years, we’ve helped a lot of diverse clients in Greece (and clients marketing to Greek clients). Take a look at some of their success stories here:
Read about Divine Property in Mykonos increasing organic website traffic and expanding its clientele with a great Greece SEO makeover.
Find out how Piraeus digital tech firm F Society combined a new website and SEO to attract visitors and achieve a 150% rise in organic results for crucial keywords.
Athens mobility brand Patient Lifting used SEO to reach the first page of Google for several vital keywords, increasing website visitors along the way.
Corfu real estate agent specialist Roula Rouva achieved increased website traffic and clientele development by ranking high for desirable keywords.
Athens-based Lappas Crane Transport drove organic traffic and increased customers with SEO and a new website design.
Corfu jewelry brand Minimis maximized organic traffic and sales with a great organic SEO campaign.
Local SEO in Greece
SEO can help companies of all sizes drive traffic to their websites. So whether you’re a small or medium firm interested in achieving digital success, it’s a great way to punch above your weight without the expense of mainstream marketing.
There are lots of Google SEO resources for smaller companies now and the first steps to great localized SEO can be simple – making sure your Google business profile details and correct and ensuring your citations (presence on local business listings) are secured, for instance.
Then, you can build up your ‘link juice’ from high quality, high traffic websites through link building outreach. And last but not least, since such a large percentage of mobile searches are performed on phones, ensuring your site is mobile-first really puts your firm at local fingertips.
And local SEO works really well if you want to drive footfall to your local physical store too – if you’re the first name that pops up when someone’s planning ahead online or needs help in a hurry, you’ve put yourself ahead of the competition.
FAQs
How do I choose an SEO agency in Greece?
There are several criteria for choosing an SEO agency in Greece. Experience and expertise should be a given, but you should also choose an agency that’s attentive to customer service because SEO isn’t a one and done affair – to work properly, it really requires a mutually respectful relationship. Therefore as well as looking at agency case studies, seek out testimonials that make it clear how good the agency is to work with.
Can I combine SEO with other types of digital marketing?
Yes indeed. Done properly, SEO is effective in and of itself. But in combination, it also perfectly complements other digital marketing disciplines like content marketing, web design and PPC. If you’re curious about different types of digital marketing, please just ask and we’re happy t provide guidance.
How long does it take to see results from SEO in Greece?
This really depends on several factors, including your current SEO state of play, the complexity of your niche market and the level of competition. That said, it’s perfectly possible to attain results in a few months and sustain them in the medium to long term with the right monitoring and guidance. It’s definitely better to think of SEO as a service rather than a product and a good SEO agency in Greece will always be with you for the long term.
Can I use an SEO agency from elsewhere?
Of course – you’re free to hire an SEO agency from absolutely anywhere in the world. However, if you’re selling your products and services to a Greek market or your international positioning is strongly rooted in Greek culture (with members of the Greek diaspora worldwide as target customers), it’s likely a Greek agency is best placed to understand all the cultural nuances and perspectives.
And we’re done – everything you always wanted to know about SEO agencies in Greece. When you’re ready, we should talk about ways to get started – we’re always excited to get to know new clients.
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